#DiscoverDRC
Reveal the beauty, richness and potential of the Democratic Republic of the Congo.
Overview
Tourists, the Congolese diaspora, researchers, investors, students, content creators, public institutions and international partners.
#DiscoverDRC promotes tourism, heritage, culture, national identity and the economic attractiveness of the Democratic Republic of the Congo. It combines tourism, research, communication, digital technology and cultural diplomacy to present the country's natural, historical, cultural, scientific and entrepreneurial assets to international audiences.
#DiscoverDRC also showcases Congolese talent, supports local initiatives, encourages investment, stimulates the creative industries and contributes to sustainable regional development. The programme uses original content, documentary research, expeditions and partnerships to invite every Congolese person to become an ambassador for the country.
Objectives
The lasting outcomes the programme is designed to achieve.
-
01
Promote the DRC's natural, historical and cultural heritage.
-
02
Showcase scientific research into the DRC's wealth and resources.
-
03
Encourage innovation in tourism and the cultural industries.
-
04
Strengthen the country's economic and tourism appeal.
-
05
Create lasting change in international perceptions of the DRC.
Key activities
Practical formats for learning, experimenting, creating and connecting.
-
01
National and international campaigns promoting the DRC
-
02
Production of documentaries, podcasts, magazines and digital content
-
03
Tourism circuits, expeditions, festivals and cultural events
-
04
Research, publications and promotion of Congolese heritage
-
05
Promotion of talent, innovation, investment and local initiatives
Ready to move your journey forward?
Join the CID ecosystem, unlock your potential and contribute to solutions that create lasting change in communities.